Advanced Barcode & Label Technologies

Advanced Barcode and Label Technologies
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Home » Blog » Color Magnetic Rack Labels – Chico’s Case Study

Color Magnetic Rack Labels – Chico’s Case Study

By Richard Davey

We provided full color magnetic rack labels to Chico’s Distribution Center. We were tasked to produce 70,000 rack labels quickly & economically.

 

Color Coded Racking Magnets for Chico's Distribution CenterColor Coded Racking Magnets for Chico’s Distribution Center

Special label materials

Customer needed a magnetic label that would not come off their racking easily. Our normal 30 mil magnet was not strong enough and we had to source an even thicker 45 mil magnet to meet their needs.

Easy location identification

The customer wanted to emphasize the bay and position with a bright color to help direct their staff to specific locations in their warehouse.

Printed variable pictures

Each label had a picture of an up or down arrow that need to be printed depending on information from their database.

Cost effective

We were tasked to produce 70,000 labels quickly and economically using our digital press.

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Richard Davey

Richard Davey is COO of Advanced Barcode & Label Technology and has been involved in assisting customers with package and label design since receiving his degree from the UW-Stout packaging design program some 35+ years ago.

Latest posts by Richard Davey (see all)

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  • The Best Label for Your Product: Label Design Questions Answered -
  • Do You Need Help Choosing A Label Material? -
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Filed Under: Blog, Case Studies & Sample Jobs Tagged With: magnetic label, magnetic rack

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Advanced Barcode and Label Technologies
3300 Ponce De Leon Ave
Atlanta Ga 30079

Phone: (800) 321–3653 or
(404) 671-3150

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